The sgENGAGE Podcast Episode 182: Using Data and Personas to Retain “COVID Donors”
Over the past year, a lot of experts have joined the show to talk about the different ways that social …
Over the past year, a lot of experts have joined the show to talk about the different ways that social …
Many things have changed in response to COVID-19, but the missions and purposes of social good organizations remain the same …
You’ve probably heard a lot about persona-based marketing. But do you really know what it is? What are personas, how …
The best practices in this post go hand-in-hand to help you first create a consistent marketing message and then automate it.
If your organization is not yet taking advantage of marketing automation or you feel your automated series needs some revamping, here are 4 core tenants to consider.