As fundraisers, it’s often tempting to do what everyone else is doing. But simply going along with the crowd overlooks a critical reality.
The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways.
It’s a new year, so that must mean it’s time for reflection.
If you’re still working on your 2015 plan, here’s a recommendation for a big picture idea to think about.