5 Important Marketing Lessons Nonprofits Can Learn From The Hunger Games
Fans’ obsession with the Hunger Games saga isn’t by chance. It’s by design. The stories, the characters, the themes, the …
Fans’ obsession with the Hunger Games saga isn’t by chance. It’s by design. The stories, the characters, the themes, the …
Thank you Meri-Margaret! At bbcon, I was sharing my new view on peer to peer fundraising with Meri-Margaret a friend …
Here’s the conclusion to our multi-part series on how to coach your first-time event fundraisers towards success with tips and strategies on how to keep the fundraising momentum high in the weeks and months leading up to your event.
With apologies to Yogi Berra for the mangled quote, in the world of peer-to-peer fundraising, an event ain’t over, even …
I recently attended the Cause Marketing Forum Conference and was reminded by a fabulous speaker why I love storytelling. I …
In this year of social, mobile, virtual reality overload, my favorite marketing campaign is the most traditional of them all.
Utilizing predictive analytics is designed to allow organizations to make smarter decisions about how to spend resources. But what are predictive models and how do they work? Let me break it down.
I just returned from speaking at the MyCharityConnects Conference, a social media and online fundraising conference hosted by CanadaHelps in …
Tuesday night I said good bye to Jamar. But, I don’t think it will be for very long. He’s a …
I don’t know how many of you have bought a car recently, but have you ever noticed that BEFORE you …