As fundraisers, we don’t have the option of choosing; we must solicit from existing donors while simultaneously growing prospect lists and converting new leads into first-time donors.
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The release of the 9th Luminate Online Benchmark Report is an opportunity for nonprofits to take stock of how the …
Take stock of how the nonprofit sector is performing online, and what recent trends tell us about donor and giving behavior.
With data from 685 domestic nonprofits across 18 NTEE verticals, 22 million individual transactions, 6 billion emails sent and over $1.5 billion dollars raised, it’s the biggest, baddest benchmark out there.
With so many more emails hitting our inboxes are we diluting the value of email?
Online sustainer revenue increased 16.8% overall year-over-year.
Collectively over the past year, the participating organizations raised $1.27 billion in 18 million transactions and sent 7.6 billion email messages.
