With #IceBucketChallenge in the Rear View, Where Does Fundraising Go from Here?
What started as a grassroots fundraising campaign quickly grew to dominate all major media outlets in a way we’ve never seen before.
What started as a grassroots fundraising campaign quickly grew to dominate all major media outlets in a way we’ve never seen before.
Here are five of the most tweetable moments from the Peer to Peer Professional Forum.
The #IceBucketChallenege was never a master marketing plan, but soon they were working ’round the clock to manage it.