Uncomplicate Your Communications Strategy
The single greatest threat to effective communications is our inability to identify and prioritize who we’re communicating with. However, in …
The single greatest threat to effective communications is our inability to identify and prioritize who we’re communicating with. However, in …
Does engagement at your organization begin with the “chicken”, or in development parlance, the donor; or the “egg”– the prospect? What does it matter? For optimal results, find ways to “touch” as many major gift prospects as you can, whether they have self identified through giving or whether you have identified them through other strategies.