The Peer-to-Peer Fundraising Study Will Soon Make Its Way to Your Inbox!
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Anxious to know how your participants compare to the industry?
Online donor solicitations are powerful. Such messages are able to reach large audiences, present powerful story-telling as only multi-media can, and …
Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts.
In today’s connected world — where seemingly everyone is using their smart phones to update social networks, check email, and pump …
The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors. In fact, the dominate giving channel for new donors 64 years old and younger is online. Plus, revenue and household income for online acquired donors is significantly higher than for offline acquired donors.
