The Nonprofit Weekly Roundup: Tools You’ve Never Used, What Top 10 Lists Are Missing, and Fundraising for the “Unworthy”. | npENGAGE

The Nonprofit Weekly Roundup: Tools You’ve Never Used, What Top 10 Lists Are Missing, and Fundraising for the “Unworthy”.

By on Jun 27, 2014


Nonprofit News

My name is Madeline Turner and I’m a procrastinator.

I’ve admitted this before, I know, but this week I was reminded of the fact because the repercussions of being such became a pain in my..mouth. Literally.

I was told, ehhh roughly 5 years ago, that I needed to get my wisdom teeth removed. (Who has time for that?) But, per usual, I “prioritized” and decided that the oral surgery could be shelved along with all the other miscellaneous things I’ll some day get around to. Big mistake.

Had I listened to my Doctor’s advice in the first place, I may not be sitting here right now, 4 days post surgery, with my head wrapped in ice and still eating mush. See, when you ignore a problem long enough, that problem only becomes bigger and more painful to correct. And forget the dental talk – the longer we put off fixing any of the issues  keeping us from really moving forward, the more comfortable with status quo we become.

Transformation is hard and it doesn’t happen over night. But it’s about making the decision to do what’s best for your organization and those you serve and never giving up. Fear is usually the biggest culprit behind putting things off. We’re scared of failing, of the workload involved, and of the reaction of our peers. But what we should really be fearful of is not making the change. The repercussions are brutal.

Here’s Your Weekly Dose of Inspiration for Change:

  • Jane Haderlein, senior vice president of external affairs at Huntington Memorial Hospital, shared some  key insight into her hospital’s success. In her Nonprofit Information post, Donor Retention: 5 Recommendations to Make New Friends and Keep the Old, Haderlein provides detailed suggestions for building a program that cultivates new donors and keeps long-standing supporters gratified.
  • Daniel Johnson Vermenton weighed in on npENGAGE this week about the magic of going from good to great. There’s advice everywhere we look, lists and webinars instructing us on how to “do this” and “be better at that”, but The Secret Those Top 10 Lists Don’t Tell You: Change Starts With YOU. In order to transform your organization, you must first shift your organization’s priorities. Then, success will follow.
  • It’s not always fun asking for money, but maybe it should be.  Lincoln Arneal’s post on Nonprofit Hub, Going Against the Fundraising Grain: Three Unconventional Fundraising Tactics, suggests some alternative methods to raising money and excitement for your cause. Whether it’s flocking a yard, plunging into freezing water or MMMBoppin it, the point is to have some fun and give people incentive to join you.
  • People want to hear stories about how you’ve saved the lives of innocent animals or brought clean water to developing countries. But what if you’re Fundraising to Help Child Abusers, Murderers, and Other “Unworthy” People? Kivi Leroux Miller addressed the frustration she’s seen on the faces of communications and development directors working for agencies whose clientele is often seen as undeserving. Her suggestions: Keep the focus on hope, redemption, small victories and the indirect beneficiaries. Doing so will help you tell the story of how your work, and their contributions, benefits the entire community.
  • Facebook, Twitter, and Pinterest – oh my. Just when you thought you were starting to get a grip on social media marketing for your nonprofit, there’s more. Warren Knight joins Social Media Today to introduce you to the 7 Social Media Marketing Tools You’ve Never Used. Take a look, you’re likely to find something to take your digital strategy to the next level.

See anything else this week that inspired you to make changes?

Tell me about it!



Madeline Turner is a social media expert, and was formerly the online and social marketing manager at Blackbaud. Prior to running Blackbaud’s social media and thought leadership blog npENGAGE, Madeline worked as a managing editor for Blackbaud’s content marketing program. It is her goal to create content and share ideas that challenge the status quo of the nonprofit industry. When Madeline isn’t tweeting or writing blog posts, you can find her drinking coffee out of her ‘Crazy Cat Lady’ mug, wearing giant headphones and singing off-key.

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