Announcing the Blackbaud Institute for Philanthropic Impact | npENGAGE

Announcing the Blackbaud Institute for Philanthropic Impact

By on Oct 26, 2016


Today, we announced the newly minted Blackbaud Institute for Philanthropic Impact. This is a project that we’ve been thinking through for some time as we consider how we, as a company, can better serve the full social good community, from nonprofits and foundations to businesses, government entities, and academic institutions. Enter the Blackbaud Institute for Philanthropic Impact, an initiative that will drive groundbreaking research and insights to equip a thriving social good sector for impact.

Through the Blackbaud Institute, we will lean on our strong alliances across the philanthropic sector to bring you the best and most diverse perspectives. And we won’t just stop at sharing the great expertise of these partners. We will also dive deep into our database to research the most pressing questions and combine expertise with data-backed insights to uncover the true, proven best practices that will help the sector realize its greatest potential.

We are proud to also share the Blackbaud Institute’s first research report, Sustainers in Focus: Uncovering the Value of Retained Revenue. This project represents the first installment in a series that will address concerns about the ROI of sustained giving programs, show you the revenue you are leaving on the table, and point you towards the best bets for your program success. The data-backed insights shared in this report are a perfect example of the kind of value the Blackbaud institute will be delivering to you even more often. Stay tuned for future installments in the series that will dive deeper into this topic to unearth the key best practices you should employ in building a strategic sustainer program for your organization.

The Blackbaud Institute will rely on collaboration and dialogue across the philanthropic sector and beyond. We hope you’ll join us. Head to to learn more and subscribe for updates about future projects.


Ashley Thompson is the managing director for the Blackbaud Institute for Philanthropic Impact. She is the Editor of npENGAGE magazine and is responsible for driving many of the company’s extensive research reports and best practice guides. Ashley’s passion for the nonprofit sector stems from her roots deep within the nonprofit sector as a fundraiser and development marketer. She firmly believes that through her role at Blackbaud to build valuable research and insights for organizations, she can influence much needed changes and better support effective and efficient practices for the sector.

Beyond her role as a thought leader, she takes a great pride in building deep relationships on behalf of the company with groups such as the AFP and actively participates in her local sector as the Director of Communications on the board of AFP’s Greater Austin Chapter and as a Social Venture Partner with Mission Capital.

Connect with her on Twitter at @EttaMT or on LinkedIn.

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