“Unsubscribe” is not a Dirty Word in Email Marketing
As a user experience consultant at Blackbaud, I’m often tasked with reviewing a nonprofit customer’s email messages to see if …
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As a user experience consultant at Blackbaud, I’m often tasked with reviewing a nonprofit customer’s email messages to see if …
bbcon 2021 Virtual, happening October 13–15, will bring together tens of thousands of social good professionals for three days of cutting-edge thought leadership, virtual peer …
Are you freaking out about how Apple’s recent announcement regarding new privacy functionality of the upcoming iOS 15 might impact …
Website design has changed a lot over the last decade, largely due to the vast availability of low-cost, templated designs …
To make an emotional connection with your constituents, you need to first understand their needs and motivations. Enter user research. …
After a challenging past year that required social good organizations to pivot their approach to peer-to-peer fundraising events, many organizations are now scheduling in-person or hybrid peer-to-peer fundraising …
During the presidential inauguration in January, 22-year-old poet Amanda Gorman transfixed the country when she delivered her poem “The Hill …
The Blackbaud Peer-to-Peer Fundraising Study is making its eleventh highly anticipated appearance on the desks of peer-to-peer (P2P) fundraisers everywhere. …
Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a …
Successful outreach requires understanding your donors and what makes them decide to give. Of course, no two donors are exactly …
