What are you doing tomorrow? | npENGAGE

What are you doing tomorrow?

By on Apr 24, 2012


How about joining me and my friend Amy for a fun discussion about increasing revenue?  Tomorrow at 1pm Amy and I are hosting a Run Walk Ride Fundraising Council teleconference.

Amy and I not only share a first name, but we’re also both Amy B’s.  Did you know two Amy B’s are better than one?  Amy Boulas my fabulous co-host is the National Director of Walk MS at the National Multiple Sclerosis Society.  I promise this a fun and informative teleconference, sign up today!

What are we talking about?  The theme is focus.  When it comes to P2P fundraising events, there’s a ton that needs to get done and sometimes it’s tough to find your focus.  We’ll share ideas to help you focus your fundraising efforts to increase revenue and participation.

I hope you’ll join us. If you’re busy and can’t make tomorrow’s session, have no fear.  We have more learning opportunities.  Check out our new web seminar series.  I’ve recruited more fundraising friends to share their knowledge.

Next Tuesday, May 1st, join me and Alison Belden, Director of Cause Development at the Arthritis Foundation as we kick off our new series, which  build a bridge between understanding data and actually using it improve your event fundraising program.

Tuesday, May 1st – How can I increase participant activity and revenue?

Before developing strategies to increase revenue, you first need to take a good look at the numbers.  After reviewing the numbers and comparing them to industry benchmarks, now it’s time to identify growth opportunities. Alison Belden, Arthritis Foundation and Amy Braiterman, Blackbaud, will discuss how to your event data provides a wealth of information that should be used when creating short and long term fundraising strategies.

Thursday, June 7thAre you asking your participants the right questions?

Jennifer Ashbaugh, Individual Giving Manager of Donor Development, Big Brothers Big Sisters of America will help us find out if we’re asking participants the right questions in post event surveys. We’ll discuss how to create a post event survey to make sure you’re getting the right information. Then they’ll share how you to use the information gathered from the post-event survey to drive decision for your event program including: website design, marketing, and event planning.

BTW – I wish I could take credit for coming up with “Two Amy B’s are better than one.”  But, sadly I cannot.  I borrowed the title from two amazing Ed’s who live and work together in ATL and presented at BBCon a couple years ago. Hi Ed’s!  How are you? I hope to see you at BBCon this year!


Amy Braiterman, principal strategy consultant at Blackbaud, supports customers with their peer-to-peer fundraising events with a process she refers to as “data-driven strategy.” Amy’s data driven strategy analyzes how effective event participants are using online fundraising tools and takes those results to develop an event fundraising plan. Prior to joining Blackbaud, Amy earned her fundraising stripes managing events for The Leukemia & Lymphoma Society, Alzheimer’s Association and Share Our Strength. She shares her fundraising know how here on npENGAGE, by hosting educational webinars and speaking at customer conferences

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