The Rise of Donor-ism | npENGAGE

The Rise of Donor-ism

By on Jun 22, 2016

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Not many would challenge the notion that we’re smack dab in the middle of a new philanthropic era today. A change in expectations has been spurred by savvy consumers and their unprecedented access to technological advances in their daily life. Donors today want to be in the driver’s seat. They want you to tug at their heartstrings while providing transparency, engagement, and meaningful outcomes. As the sector has seen before, trends in donor stewardship follow the marketplace.

This, my dear readers, is the rise of donor-ism.

As a fundraiser today, no doubt you’ve heard of the concepts covered in this npEXPERTS eBook. But how can you grow your base, your funding, or your mission impact if you find yourself steadfast in the proverbial “this is the way we’ve always done it” mentality?

Inside the pages of the latest npEXPERTS eBook, 11 of the best and brightest minds in philanthropy speak up about the most noteworthy trends in the sector today and how these trends are shaping the future. Page by page, they get down to the nitty gritty to reveal the full story behind what they’re seeing in nonprofit leadership, sector diversity, peer-to-peer, advocacy, and more.

Download your copy and learn how you can embrace the era of donor-ism!

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ABOUT THE AUTHOR

Ashley Thompson is the managing director for the Blackbaud Institute for Philanthropic Impact. She is the Editor of npENGAGE magazine and is responsible for driving many of the company’s extensive research reports and best practice guides. Ashley’s passion for the nonprofit sector stems from her roots deep within the nonprofit sector as a fundraiser and development marketer. She firmly believes that through her role at Blackbaud to build valuable research and insights for organizations, she can influence much needed changes and better support effective and efficient practices for the sector.

Beyond her role as a thought leader, she takes a great pride in building deep relationships on behalf of the company with groups such as the AFP and actively participates in her local sector as the Director of Communications on the board of AFP’s Greater Austin Chapter and as a Social Venture Partner with Mission Capital.

Connect with her on Twitter at @EttaMT or on LinkedIn.

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