Howdy folks! It feels good to be back in Texas after an action-packed Convio Summit in Baltimore last week! Thanks to everyone who was able to make it to the session I presented with my colleague Robyn Mendez, Let’s Get Nerdy – Taking a Data-Driven Approach to Event Strategy. We had a great time hearing about the new and innovative ideas buzzing around the event fundraising community.
In case you missed it, we also unveiled our brand new 2011 Peer-to-Peer Event Benchmarking paper, and talked through how to use data to inform your event strategy. If you host a fundraising event, this guide will help you understand who your peers are, how to measure the success of your event(s), and how to improve performance for each metric.
You can also review the presentation below (using Prezi):
Here’s wishing you all a great Fall event season – now let’s gear up for Spring!
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