Did you know that online giving passed 15 BILLION in 2009? Amazing, eh? I’m not sure what 2010 looks like yet, but based on the growth we’ve seen since 1997 (as shown below) it’s pretty safe to say that 2010 online giving numbers went up.
So, how are you thinking about your online fundraising strategy? Are you doing anything differently or adding anything new in 2011? Does the data showing below in the stunning infographic done by @shanesnow and Mashable spark any creative ideas? Thoughts?
I’d love to hear your thoughts, ideas, insights, feedback, etc. on this in the comments below.
Did you notice that some of the data was provided by Blackbaud and the Index of Charitable Giving? 🙂