NetWits Summer Camp wraps up today with session all about online metrics. I want to thank everyone that has attended all of the sessions so far this week. We've covered a lot of topics and materials over the past five days.
The last session of the week will be covering online metrics and brings together a lot of the concepts that have been discussed throughout NetWits Summer Camp. This is a recap of today's presentation:
Online Metrics Demystified
The combined use of a website, email, online fundraising, and social media brings with it a lot of powerful metrics to measure your results. This session will cover what are the key online metrics to measure, what they mean, and how to manage them on an ongoing basis. Here is a brief outline of the session and the major topics covered:
- What is a Metric and Why Should You Care
- Website Metrics
- Email Metrics
- Online Fundraising Metrics
- Social Media Metrics
- Online Nonprofit Benchmarking
- Where We Go from Here
The team at Blackbaud is excited about the great feedback we've received about NetWits Summer Camp. We're looking forward to doing more sessions like this in the future.
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