117 Ways to Improve Your Event Fundraising Results Today | npENGAGE

117 Ways to Improve Your Event Fundraising Results Today

By on Aug 31, 2012


According to the Run Walk Ride fundraising council “The top thirty “thon” event fundraising programs generated $1.69 billion in gross revenue for charity last year, up $40.8 million or 2.46% from 2010 levels.”

That’s right, $1.69 billion raised in 2011 (with an expected  growth of 10% in 2012).

And that’s only the top 30.

There are thousands of smaller nonprofits who run peer-to-peer fundraising events. You might be reading this and thinking to yourself, “I’m one of the small guys”.

Whether you’re in the top 30 event fundraising programs or not, it’s very likely you’re always looking for ways to improve your event and raise more money.

With that in mind we’ve compiled an excellent list of resources and event fundraising tips for you to use.

Have at it!

Getting Started

Participant Motivation

Mobile and Social Media

Event Fundraising Program

Creative Ideas


Now that you’ve seen our list, we’d love to build it out even further. Share your tips in the comments below and/or share links to other helpful resources.



Frank Barry, formerly worked at Blackbaud helping nonprofits use the Internet for digital communication, social media, and fundraising. He’s worked with a diverse group of organizations including LIVESTRONG, United Methodist Church, American Heart Association, Big Brothers Big Sisters, ChildFund Int’l, InTouch Ministries, Heifer Int’l, University of Notre Dame and University of Richmond. Along with writing for industry publications like Mashable and Social Media Today, Frank facilitates discussions, presents solo sessions and organizes panels for industry conferences such as NTC, SXSW, BBCon and numerous others. When he’s out and about he enjoys talking to interesting people about how they are changing the world – check out his interviews. Say Hi on Twitter – @franswaa or Google+

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