Facebook Marketing Cheat Sheet

You want to learn everything you can about marketing your nonprofit via Facebook. But you don’t have all day to learn it. No worries. I’ve done the searching, so you can do just the reading.

Quick & Dirty How-Tos

• A Simple 6 Step Plan to Creating a Facebook Page That Works
• How to Create a Cover Photo for Your Facebook Timeline
• How-to Start Marketing on Facebook

Idea Mega-Lists

• 22 Ways to Stay Connected to Your School’s Alumni on Facebook
• 8 Ideas for Social Media Rewards
• 50 Social Media Content Ideas

Stats & Research

• Nonprofits Value a Facebook Like at $214.81
• The World is Obsessed with Facebook
• Stats on Facebook 2012 [Infographic]

You can also check out Sarah-the-intern’s “How to Increase Facebook Engagement” for more ideas.

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