CRM and the Year 2013- A Match Made in New Year’s Resolution Heaven!

Exercise classes.

Organizing your closet which is busting at the seams.

Being 15 minutes early to everything.

Well, we have made it to middle of January- how many of you are still hanging on with your New Year’s resolutions?  OK, a few hands are still raised… well, let’s kick off 2013 for all of you thinking about (or contemplating) what CRM means for your organization.

Let’s start 2013 with a BANG! Please share in the comments below what you are planning on focusing on. Need some ideas? Here are a few sample CRM resolutions that you can “borrow”….

• We are ready to take CRM to the next level- social and mobile here we come!
• We want to truly get a complete view of our constituents- and not have to go to 593 different places to see it
• We need to get our data in SHAPE- bring on the data cleanup aerobics and segmentation shape up!
• We want to learn more about what CRM means for us… 2013 is only the beginning.

We look forward to hearing everyone’s responses! Want to hear some predictions about what’s in store for 2013? Check out Miriam Kagan’s post with the 3 CRM Predictions for 2013.

Cheers to an awesome 2013!

ABOUT THE AUTHOR

Tiffany Crumpton

Tiffany Crumpton is the Director of Solution Management and Business Strategy at Blackbaud. In her previous role, she led the CRM marketing team for Blackbaud’s Enterprise solutions. She also managed Blackbaud’s Enterprise Solutions Engineer group and worked as a senior consultant and software instructor product lead, traveling across the globe working with customers to identify their business processes and needs to successfully implement Blackbaud products. Tiffany loves talking about all things CRM and how nonprofit organizations utilize these principles to analyze, identify, engage, and ultimately delight their constituents. Tiffany recently spent several years on the fundraising board of a local nonprofit and now serves as the chairperson of a community project group that exists to combat hunger and homelessness in the local community. In her free time, she enjoys gardening and watching college football. Connect with Tiffany on Twitter at @tiffanycrumpton.