Blackbaud’s 2010 Relationship Management Conference – Day 1 | npENGAGE

Blackbaud’s 2010 Relationship Management Conference – Day 1

By on Oct 11, 2010


This week it’s London and Blackbaud’s 2010 Relationship Management Conference. My time tested and proven technique for jet lag appears to be working.

I really like this conference because it gives me a chance to talk about some new topics and road test ideas for future presentations. It also means switching up the lingo a little bit and learning about trends from across the pond.

This morning’s keynote speaker is Sir Stuart Etherington, who was appointed Chief Executive of NCVO in 1994. NCVO is a membership organisation that represents the interests of charities and voluntary bodies. It has over 7,000 members. Previously he was Chief Executive of the Royal National Institute for Deaf People, a major UK charity.

I’m doing a session called “Mobile Communications and Giving” and another session about “Online Metrics and Benchmarks” later today.

The hash tag on Twitter for the conference is #bbeconf


Steve MacLaughlin is the Vice President of Data & Analytics at Blackbaud and bestselling author of Data Driven Nonprofits.

MacLaughlin has been featured as a fundraising and nonprofit expert in many mainstream publications, including The New York Times, The Washington Post, The Los Angeles Times, The Boston Globe, The Chronicle of Philanthropy, USA Today, The NonProfit Times, Stanford Social Innovation Review, Bloomberg, and has appeared on NPR.

He is a frequent speaker at events including the Association of Fundraising Professionals (AFP), Association for Healthcare Philanthropy (AHP), American Marketing Association (AMA), Council for Advancement and Support of Education (CASE), Direct Marketing Fundraisers Association (DMFA), Giving Institute Summer Symposium, National Association of Independent School (NAIS), Nonprofit Technology Conference (NTC), Institute of Fundraising National Convention (United Kingdom), Civil Society Conference (Netherlands), International Fundraising Congress (Netherlands), Ask Direct Fundraising Summer School (Ireland), and a keynote speaker at several conferences across the social good sector.

Steve previously served on the Nonprofit Technology Network (NTEN) Board of Directors and is currently an adjunct faculty member at Columbia University.

He is a frequent blogger, published author of a chapter in the book People to People Fundraising: Social Networking and Web 2.0 for Charities, and is a co-editor of the book Internet Management for Nonprofits: Strategies, Tools & Trade Secrets. His latest book, Data Driven Nonprofits, became a bestseller in 2016.

Steve earned both his undergraduate degree and a Master of Science degree in Interactive Media from Indiana University.

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