This is the third day of Blackbaud's 2009 Conference for Nonprofits here in Charleston, South Carolina.Yesterday was pretty action packed and the tweetup event was a lot of fun.
The morning begins with keynote speaker Derreck Kayongo, a former Kenyan refugee who fled political despotism in Uganda, Derreck will share how he chose an uncommon path on life’s journey — a path that has led him to his current work of changing the world. Derreck will share his story and his personal mission in a context that will reenergize attendees and challenge them to sharpen their focus as they continue on their personal journeys.
I'm doing two sessions today. The first one is "Online Metrics Demystified: Understanding Your Hits, Clicks, and Errors" where I'll be covering metrics for the web, email, online fundraising, and social media,
industry benchmarks and trends in online metrics, and how to pull them
all together to measure your online success. The second session is with Blackbaud product manager Ryan Frere and is called "Leveraging Blackbaud Enterprise CRM for Strategic Online Fundraising." In this session, we will review the native internet capabilities within
BBEC and how customers can successfully leverage these features and
functionality on the Infinity platform
Today's Live Sessions:
Can't attend the conference? Watch these sessions live online:
9:00 – 10:30 a.m. ET, Keynote Session, featuring Derreck Kayongo
11:00 a.m. – 12:15 p.m. ET, Future-Proof: Making Viable Plans in Uncertain Times, presented by Dean Feener
3:45 – 5:00 p.m. ET, DIY (Do It Yourself): Is Your Fundraising Strategy in Need of Makeover? Presented by Richard McPherson