Blackbaud NetCommunity Grow | npENGAGE

Blackbaud NetCommunity Grow

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By on May 12, 2009

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Not too long ago we launched a new offering of our popular Blackbaud NetCommunity solution for nonprofits. We took lots of the Internet goodness of BBNC and put it into an affordable prescriptive solution. Here are some more details about BBNC Grow…

What is it?
Blackbaud NetCommunity Grow is a solution for organizations that are ready to engage donors online, but may have a limited budget or resources to get started. BBNC Grow is a Software as a Service offering where all the costs are bundled into a single annual subscription price. And we gave it some valuable additions that you can't get anywhere else.

What do you get?

  • An Internet strategy assessment and assistance building an online communication and fundraising campaign plan
  • A complete content management system with a professional design that's ready for you to build on
  • An email communications platform with a themed newsletter, appeal, and acknowledgement that's ready to launch
  • Online giving pages with a personalized strategy to help you drive engaged traffic to them
  • A supporter profile update form allowing constituents to self-update records that can be approved in The Raiser’s Edge
  • An event registration page to help you attract more participation without more data entry
  • “Tell-a-Friend” links, calendars, email subscription forms, and other viral marketing tools to help your website community and online marketing list grow
  • Unmatched integration with The Raiser's Edge for donations, events, email, constituent information, and other vital information at no additional cost
  • Regular wellness checks to review campaigns, web content, online fundraising, and other areas to help ensure your long-term success 

    • Why does it matter?
    The 2008 State of the Nonprofit Industry Survey says that even though 97% of organizations have a website, only about three quarters of them say they are doing email marketing, and only half send regularly scheduled email communications. While 49% of organizations say they expect online fundraising to make a more substantial contribution toward their revenue in the next year, only 16% have a staffer devoted to it. And to top it all off, The NonProfit Times reported last year that 44% of potential supporters check out an organization online before making a gift.

    We didn’t want lack of staff or expertise or resources to keep organizations from succeeding is this incredibly important and high potential area. And we've put together a solution that addresses the core online needs of nonprofit to get started moving in the right direction. Blackbaud NetCommunity Grow can help organizations begin to market themselves professionally and effectively online, so supporters can focus on confidently supporting the mission rather than critiquing the window dressing. It also gives you a robust toolset that you can grow into over time as your momentum and success builds.

    How do you learn more?
    You can learn more by visiting: www.blackbaud.com/grow. Register for one of our BBNC Grow web seminars or ask us for more information. You can also visit Genesis Women's Shelter. This organization recently implemented BBNC Grow and they are already on their way to improving their online results.

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