What’s your favorite one-liner?
My all-time favorite one-liner is courtesy of Project Runway’s Tim Gunn “Make it Work.” This became my tagline when I …
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My all-time favorite one-liner is courtesy of Project Runway’s Tim Gunn “Make it Work.” This became my tagline when I …
People are voting on your website every day. Maybe not with polls and surveys, but they are voting with their actions. You can track this to give them more of what they want and cut down the clutter of things they don’t need.
There is a proverbial war raging in the IT virtualization market today and now may be the time to capitalize …
The goal of any investment is to produce a higher return at some point in the future. That might mean …
Millenials don’t follow the same patterns as their parents and they may never come to your office to see what you have to offer. You have to get to them where they already are.
What are some of the constructs for an optimal monthly giving program at year end?
In 2008, Barack Obama used one of the most successful online fundraising and marketing campaigns in history to win the …
Prospecting starts by analyzing data within your own fundraising system. Here is a way to get started by pulling lists with certain criteria.
The Obama campaign leveraged the micro donation, online fundraising, social networks and social media. Why did it work and how did he do it?
There are steps every organization embarking on a CRM conversion project can and should take to improve the outcomes and experience for everyone involved.
