Erik Leaver

Erik Leaver is a senior customer success manager at Blackbaud. Previous to joining Blackbaud, he spent over two decades working with social change nonprofits.

Articles by Erik Leaver

Direct Marketing

The Yin and Yang of Building Email Lists

To consistently reach and engage supporters, social good organizations need to rebalance their email acquisition and engagement tactics.

September 9, 2019 | 4 min Read

Digital Marketing

Tips To Grow And Nurture Your Supporters

Learn how to grow your supporter lists by keeping lists engaged, bringing wilting supporters back to life and cleaning out the weeds to produce the best “harvest” of donors ever!

May 21, 2019 | 3 min Read